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Does Google Adsense Hurt Your SEO Ranking?

icon1 Posted by SEO'd in Thoughts on 08 27th, 2008 | no responses

Uncertainty is the nature of search engine optimization. Google provides us all with a guideline on how to keep our pages optimized for its bots, but it doesn’t tell us which factor is more important, or what truly determines the ranking for a site (for a specific term). So, it’s only natural for SEOs to make up stories to make more money. One of these unfounded claims is the fact that you can hurt your rankings by putting Google Adsense on your blog or website right away. Now that can’t be further from the truth. I have done numerous experiences with Adsense, and I can tell you that Google would not discourage its Adsense users from putting ad units on their sites. Having said that, Google does care about the quality of content that you put on your site. Google has been specific in the past about the fact that it hates “thin affiliates.” It’s easy to use software packages such as HyperVRE to create Adsense pages on the fly, but you need to make sure you add quality content to avoid ranking penalties. But if you are not just slapping useless content on your pages, then Adsense will not hurt your rankings. Anybody who’s telling you otherwise is either misled or trying to make some cash.



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