Wordze 2.0 Keyword Research Tool Review

The new Wordze is here! If you are not familiar with Wordze, it’s one of the toughest rivals WordTracker has ever had. These guys have been going back and forth in the past. But with the latest major update to Wordze, it’s not too hard to make a good argument on why you should be using Wordze. Not only the interface has improved dramatically, Wordze comes with a few features not seen in any other keyword research package. And it does help that they don’t charge a fortune for it. With that in mind, let’s see what the new Wordze has to offer.

The new Wordze interface comes with all kinds of options. But in reality, you should only concern yourself with the three menus:

• Research & Ideas
• Projects
• Services

Research Ideas:

Research and Ideas is where you get the meat of this service. As you can see in the above image, the R&I section, allows you to do your keyword research, dig up ideas, generate typos, and even come up with synonyms and other version of your keyword. The history option is very similar to what you see with Google trends, but of course it’s designed for keyword junkies, and it provides you with all kinds of information that you can’t easily get with Google trends.

Keyword Research

Keyword research is why most folks purchase Wordze. That’s the main purpose of this tool (just like WordTracker). Here you get a chance to filter your results to remove dubious entries such as adult, drug-related, or gambling keywords. I was very impressed with the speed that you get your results. It’s almost instantaneous. With some other keyword tools, you have to wait 30 seconds to 1 minute. So, it was great to see a keyword tool that values my time.

Once you run the research, you are going to get count, estimated 30-day traffic, KEI, and access to further analyis tools on Wordze.

This is usually where you will have to start. You can then use history, wordrank, and dig to do further analysis to figure out how hard it is to get ranked for each of your keywords and how you can expand your keyword list.

History (Trend):

The history tool is very valuable. I know WordTracker has worked its own version of trends, but Wordze is just superior in this area. Here is what I got for the term “credit cards:”

Sounds pretty straight forward right? Wait till you see the other information that you can get from this tool:

You not only get daily changes, but also traffic growth over the past 30 days for your keywords. You aslo can figure out what markets provide you with the best opportunity to succeed. I don’t know about you, but I can spend years playing with this tool.

WordRank:

WordRank is one of my favorite features on Wordze. It’s an amazing tool that analysis your market for you (based on your keyword) and let’s you know how hard it is to get ranked for a keyword. Wordze’s WordRank technology crawls the top search engines, checks back links, finds authority sites, and shows you PageRank, InTitle, and InUrl data. You can then compare your WordRank Index with KEI and R/S ratio. Here is what you get with WordRack:

What I love about this tool is the fact that it provides you with information on demographics as well. I am not just talking about breakdown by country. You get your breakdown by city as well!

Dig:

The Dig tool on Wordze is very similar to its counterpart on WordTracker, but it’s much easier to use, and it’s almost fully automated. All you do is provide the system with a keyword. You set it and forget it. You can download your report in excel when it’s ready. It’s one of the best ways to expand your keyword list.

Thesaurus:

This tool is designed specifically for folks obsessed with everything LSI. The tool may look simple on the surface, but it provides you with valuable keyword variations that you can use to further optimize your pages. Here are the options you have here:

• Related keywords: similar to the LSI keyword tool offered by Google.
• Synonyms: provides you with a list of keywords that are synonymous with your keyword phrase
• Coordinated keywords: similar to the first option, but it is much broader. Great tool to expand your keyword list and come up with cross-selling opportunities.
• Like keywords: another great option that helps you expand your keyword set.

Typo Generator:

The typo generator is another great feature that helps you target even more keywords. The good thing about this tool is that it gives you phrases and not just single words. Here is what I found for the term “credit cards:”

Some of these terms are being searched for a lot, so you’d be doing yourself a disservice by not targeting them.

Projects:

The import feature is very simple. It allows you to upload your keywords into the system fast. So even if you are using some other tool and planning to switch to Wordze, you are in luck.

The top keywords feature is very similar to the one available on WordTracker. If you are searching for the top keywords on the Internet, this is the tool for you.

Download:

Here is where you can access your downloads and manage your proejcts. There is really not much in it. You run your reports and download them all here. It’s a great feature to help you keep track of things that are doing on Wordze.

Expand:

The expand feature allows you to open on your initial keyword list that you have gotten from the dig tool (or have imported) and expand it on Wordze. Then, you can use filters available to optimize and refine your keyword list and build a more effective one.

Services:

This is where things get interesting. Site Analyzer and API are too great features that you can use to get more out of Wordze. Site Analyzer allows you to analyze your website and figure out the density of keywords you are using on your web pages. It also provides you with a set of related keywords that you may want to consider to get more traffic to your website. I used my Twitter profile to dig up the below information:

And here are the related keywords. Can you see all the possibilities here?

The Wordze API is very simple to use, and it allows you to develop your own programs around Wordze API. I personally liked the interface very much, but if you don’t and you feel you can use the information to derive more useful information, then be my guest. You have all the tools you need here to write your own Wordze tools.

Verdict: A

As someone who has used WordTracker for years, I can tell you that the folks behind Wordze have hit a grand slam with their keyword tool. It is one for the ages. If you know anything about SEO, you know how important it is to have a tool that gives you the best chance to develop keyword lists and optimize your campaigns. Wordze is Wordtracker on steroids. The tool is not only convenient to use but fast as well. The reports are generated in an instant, and you can get more done in less time. Here is a table that compares what you get from Wordze with other offers on the market

Wordze 2.0 is well-designed, intuitive, convenient, and best of all affordable. It has everything you need in a keyword tool to create a killer SEO campaign.