Quick Hacks

I don’t mean to be the messenger of terrible news, but here is a fact: The job market is officially dead. You can’t find a job to save your life these days. Every open position has 4000 people going for it. You have to literally share interview sessions with 5 other folks to even get [...]

Bill Hunt’s second edition of his popular book, Search Engine Marketing Inc., is out. I remember reading the first book like it was yesterday. Search Engine Marketing Inc. does not claim to be an advanced search engine optimization book, but it is not a crash course to SEO either. You are going to learn techniques [...]

What if you could find a way to make everyone’s life a bit more difficult by making Google think that you are trying a DOS attack on it? That’s exactly what I did, not intentionally, the other day, and it is safe to say that not many people were happy with me. As I mentioned [...]

OK. Maybe it’s not that new. But it has worked before, and it keeps working. Using forums content management systems to get a site into Google’s index is nothing new. It has been done before, and that is why Google is paying extra attention to people who are trying to game the system. What Google [...]

Just using a keyword is not going to rocket you to the top of the search engines. Knowing what keywords to target is essentially one of many pieces of your SEO strategy. Once you know the keywords that you are targeting you need to use in the right place and on the right page. Keyword [...]

If you are new to SEO, you need to be careful what some consultants claim about the effects of Adsense/Adwords for your search engine rankings. Adsense which allows many publishers to monetize their websites is not going to help you at all with your search engine natural rankings. The same applies to Adwords. No matter [...]

In many organizations, there are a few misconceptions about SEO and how it can affect an organization’s overall e-marketing strategies. Many organizations try to sell SEO as a marketing means to generate free sales and bring down the companies overall e-CPA. while that may be true in some cases, the way top executives go about [...]

One of the first things that an SEO would mention about a site is whether it is using a redirect and if so what type? Many sites use HTTP 302 redirect incorrectly and get penalized for it. HTTP 302 means that you are using the destination temporarily whereas HTTP 301 means that you are actually [...]

So we all have heard of SEM, SEA, and SEO. Most of us anyway. But what the heck is SMO? SMO is social media optimization, and it is a pretty recent phenomenon. As Web 2.0 companies started to pop out of nowhere every second, a few smart SEOs decided to invent a new “big bucks” [...]

When designing a Web Page, many users forget how important the title is to search engines. When I was reading the SEOBook a couple of months ago, it was interesting that a large number of websites on the web are named “untitled.” Aaron was even saying that some of these terms are becoming competitive. The [...]