November 2007

If you have a WordPress website and haven’t made any drastic changes to its default templates, you should know that it’s far from SEOptimized. One of the things that I personally struggled with when getting started with WordPress was how to customized my tags for each and every post. Turned out it was not that [...]

Search Engine Optimization is a hot topic right now for organizations which have heavily used PPC in the past and now are looking to bring down their overall CPA as their conversions plummets through paid search. One of the deadliest mistakes that upper management of companies make is underestimate the effort that needs to go [...]

Many companies that I have talked to claim that their websites are not easily SEO “optimizable” as they have so many images on their pages and simply do not have the real estate available for real text on them. Of course, there is always alt tags, and some of these companies eventually come around to [...]

One of the first things that an SEO would mention about a site is whether it is using a redirect and if so what type? Many sites use HTTP 302 redirect incorrectly and get penalized for it. HTTP 302 means that you are using the destination temporarily whereas HTTP 301 means that you are actually [...]

As someone who has been in the consulting world for quite a while, I am well familiar with the idea of making a big deal out of straight forward solutions. Now, I am not condoning consultants who exaggerate the complexity of the work that they are doing for their clients, but this is a fact. [...]